Business Management (Digital Marketing) - BA Hons Degree - Topup
Course Code: TH1HE168
UCAS Code: N990
Next available course:
|Duration:||1 day per week|
|Day/s of week:||Either Mon or Thurs|
|Time:||9.15am - 4.15pm|
|Indicative Delivery:||100% On-site at the University Centre Campus|
Advance your digital marketing management career with the BA Hons Business Management (Digital Marketing) programme.
You will be provided with an excellent range of management and leadership skills to support your management career.
You will also be accredited by the Chartered Management Institute and achieve the Level 5 Qualification in Leadership and Management as part of your degree programme.
Through gaining dual accreditation with CMI, you will stand out from other candidates and be highly sought after by employers.
You will also have the opportunity to become a Chartered Manager. The key to your success is the application of theory to the workplace in every module that you study.
Only applicants that have successfully completed the Foundation Degree in Business Management (Digital Marketing), validated by Lancaster University, with Blackpool and The Fylde College are eligible to apply to this course.
Most courses are assessed via a combination of coursework and exams – the percentage weighting of each of these is outlined below. Coursework might range from written tasks and assignments to the collation of a portfolio of evidence based around a work placement. Coursework differs from exams in that it is usually non-timed and carried out independently.
Exams are formal, timed written assessments, carried out in a controlled environment and overseen by one or more invigilators. They assess your grasp of the theory and underpinning knowledge related to your chosen career area. The opposite of practicals, they require you to set out your practical understanding within an academic context. Some courses have no exams – the exam/coursework ratio is outlined below.
Practical assessments identify your technical ability to apply theory to hands-on tasks in your chosen career area. They can be timed or non-timed and involve observation of your practical skills and competencies, either in a work-based environment or a dedicated College setting that closely resembles the workplace. Practical work-based assessments are supported and carried out by a trained assessor.
|Assessment Method||Level 4||Level 5||Level 6|
Level 6 Modules
|International Business Perspectives||TH6MD263||20||Mandatory|
|Digital Business and New Technologies||TH6MD266||20||Mandatory|
|Marketing Management and Strategy||TH6MD268||20||Mandatory|
Teaching and Learning Methods
Scheduled time relates to the time you spend in directed study with the guidance and support of our academic tutors. Scheduled learning can take a variety of forms and will vary from one course to the next, but may include lectures, seminars, tutorials, project supervision, demonstrations, studio or workshop time, fieldwork and external visits.
Higher education courses rely on students undertaking work outside of formal, scheduled sessions and this is generally categorised as independent study. Independent study might include preparation for scheduled sessions, follow-up work, wider reading or practice, completion of assessment tasks and revision.
Many of the degree programmes at B&FC incorporate opportunities for work placements to provide you with the opportunity to link your studies to relevant professional practice in a real work environment. Our programme teams are able to offer support in securing an appropriate work placement where it forms part of your programme, and will work closely with you during the placement to ensure that the opportunity allows you to develop personally, professionally and academically.
|Learning Method||Level 4||Level 5||Level 6|
Industry Placement and Field Trips
Other Costs and Equipment Needed
All staff involved in the delivery of higher education courses within the College are approved to teach the subjects and modules they deliver. The approval process ensures that staff delivering a given programme are appropriately qualified and, where appropriate, possess relevant technical and industrial experience and professional practice.
Read our tuition fees guide.