Marketing - Apprenticeship
Course Code: WP00030
Next available course:
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This industry-recognised course provides the knowledge, skills and experience needed to build a successful career in marketing. You will cover all aspects of marketing, exploring topics such as collecting and organising market research data, measuring marketing response, using digital and social media, and conducting direct marketing campaigns. You will also develop strong project management skills and a firm grounding in the principles that underpin marketing. There is a strong emphasis on gaining the transferable skills and confidence needed to progress within employment and/or to higher-level study.
There are no particular entry requirements for the Level 2 Intermediate Apprenticeship. However, an employer will expect you to have a keen interest in marketing as well as a ‘can do’ attitude and at least basic numeracy and literacy skills, which you will develop on this programme.
We will invite you to attend an interview with a relevant subject area specialist, who will provide you with more information about the job role and qualification. You will also need to undertake initial assessments in English and maths.
You need to be working at least 30 hours a week in the related occupation of your chosen apprenticeship and be at least 16 years old. If necessary, our skilled team can support you in finding a suitable role and we often have a good selection of employers looking to recruit an apprentice.
Modules and Assessment
Teaching and Learning Methods
All learning takes place in the workplace - there is no requirement to attend College.
We use a variety of teaching methods to allow you to develop high level sector-specific skills. Your practical skills and competency will be supported and assessed by our assessor. The functional skills element of this qualification is delivered by specialist teachers, who will provide support either at College or in the workplace.
Specialist learning support is also available if needed.
Work Placement and Field Trips
Other Costs and Equipment Needed
All staff involved in the delivery of apprenticeships within the College are approved to train and support the students in the subjects and modules they deliver. The approval process ensures that staff delivering a given programme are appropriately qualified, with relevant technical and industrial experience and professional practice.